Previous offerings include a yacht in the form of a swan and another devised to resemble a shark, but Lazzarini Design Studio's latest superyacht concept may be one of its most daring yet.
The Rome-based design team has just unveiled renderings of a brand new 69-metre yacht design with a "gaping hole" right in the middle.
The aptly named Shape concept, which is to run entirely on clean energy, features a huge empty opening in its superstructure, resulting in a wonderfully distinctive silhouette.
Referred to as the "hole deck," the space is accessible via an entrance on the bow and has steps leading down to the sea level, making it an ideal sun lounging area, and can be customised to suit the owner's requirements.
Meanwhile, the upper deck of the yacht is fitted with a glass-bottomed infinity pool, offering swimmers a fabulous view of the open space below.
The living area, located at the rear of the superstructure, consists of six suites, with room for up to 12 guests.
"Because of the stylistic choice of placing a void inside the superstructure, space on The Shape is the real luxury," say the designers.
There's also a beach club with a diving platform onboard, a helipad, a garage full of toys and all of the typical amenities you'd find on a yacht of this stature.
Shape, which has an estimated price around US$80 million, will be equipped with a propulsion system powered by hydrogen, and will run entirely on clean energy, with max speed of around 24 knots, or 12 knots when in full electric mode.
The solar panels on its sundeck are to be used to charge all onboard systems.
Although it's still just a concept, the team at Lazzarini say the unconventional design has been getting a lot of attention from brokers since it was unveiled.
If Shape were to be picked up, it would take around 20 months to build and execute, according to the designers.
The distinctive concept is one of a number of new innovative superyacht designs to be unveiled over the past few weeks.
In September, German shipyard Lurssen debuted a new emission-free superyacht concept inspired by Lewis Carroll's "Alice's Adventure in Wonderland" at the Monaco Yacht Show, while Italian shipyard Tankoa chose the same event to debut its striking steel and aluminum Apache concept.